The two most important factors when selling your home

Sales price and condition are the two most important factors in selling a home, even in a down market. The first step is to price your home correctly. Use comparative sales information from your Realtor to objectively evaluate your home's worth. Second, go through the house and repair any obvious cosmetic defects that could deter a buyer. In a down market, you may have to consider lowering your sales price and/or making a major repair, such as replacing the roof, in order to lure a buyer. Also, make sure that your home is getting the exposure it deserves through the internet, advertising, good signage and a listing on the local multiple listing service or online listings provider. If this isn't happening, take it up with your Realtor. If you are still not satisfied you are getting the service you need, you may have to switch Realtor.

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Our Company...Keller Williams Realty

Founded in 1983, Keller Williams Realty Inc. is an international real estate company with more than 600 offices located across the United States and Canada. The company began franchising in 1991, and following years of phenomenal growth and success, became the fourth-largest U.S. residential real estate firm in North America in 2006. The company has succeeded by treating its associates as partners and shares its knowledge, policy control and company profits on a system-wide basis.
Structured for Success
The interdependent business model of Keller Williams Realty supports agents and brokers working as a team to maximize personal productivity and company profits.
Most real estate companies operate on a dependent model where the broker provides leads to salespeople and then offers them a commission, or they operate on an independent model where agents receive minimal support from the broker but keep more of the commission. In contrast to these traditional models, the Keller Williams model fosters a synergistic environment where both parties succeed through teamwork, by encouraging agents and brokers to share their best practices with each other and reward associates who help the company to grow. It is these industry-changing philosophies that have fueled the recent growth of Keller Williams Realty past older, more established companies to claim a top-four spot in the real estate industry.

Courtesy of: www.KW.com and www.WyattPoindexter.com

The Keller Williams Difference

At Keller Williams Realty, we like to think we stand out from other real estate firms in many ways, but these areas in particular define Keller Williams Realty as an industry innovator and leader: Culture, Education, Profit Share, and Technology.

We are a company built and shaped by talented, driven real estate professionals who know the value of having a great career, accomplished colleagues, work-life balance, and a reputation for being the best in the business.

We focus on helping associates realize their fullest potential. You will find opportunities for growth, support for achieving your objectives and a true sense of family and belonging.

Your success is our goal.... Make today the day you begin the next fulfilling chapter in your life and career.

Courtesy of : www.KW.com and www.WyattPoindexter.com

The Keller Williams Philosophy

Our Mission:
To build careers worth having, businesses worth owning and lives worth living.

Our Vision:
To be the real estate company of choice for a new generation of sales associates and real estate owners.

Our Values:
God, Family, then Business

Cost of Doing Business in Oklahoma

Oklahoma's cost of doing business is among the lowest in the nation, as reported in the annual Milken Institute Cost of Doing Business Index, released this week. Oklahoma was ranked No. 40, with a cost of doing business 85.4 percent of the national average.
Hawaii holds the distinction of having the highest cost of doing business at 51.5 percent above the U.S. average. New York and Alaska also were ranked high.
The ranking is example of Oklahoma's competitive advantage in attracting businesses to the state. Oklahoma is 8 percent below Colorado, 9 percent below Louisiana, and 12 percent below New Mexico.
Oklahoma performed best in industrial rental rates at 68.9 percent of the national average. Other factors below the U.S. norm were wage costs, 80.7 percent; office rental prices, 81.6 percent; and electricity costs, 89.2 percent.
Source: Oklahoma Department of Commerce

Dropping Your Sales Price

If you start out selling your home with a high sales price, then drop it later -- your house is "old news." You will notbe able to recapture that exciting activity you would have had with a realistic price. Your house could take longer to sell.
Even if you do successfully sell at an above market price to an uninformed buyer, your buyer will need a mortgage loan. The mortgage lender requires an appraisal. If comparable sales for the last six months and current market conditions do not support your sales price, the house won’t appraise. Your deal falls apart. Of course, you can always attempt to renegotiate the price, but only if the buyer is willing to listen.
Your house could go "back on the market."
Once your home has fallen out of escrow or sits on the market awhile, it is harder to get a good offer. Potential buyers will think you might be getting desperate, so they will make lower offers. By overpricing your home in the beginning, you could actually end up settling for a lower price than you would have normally received.

Quarterly Industry Update

Mortgage Fraud Bill Advances - A bill defining residential mortgage fraud passed in the North Carolina Senate in June 2007. Experts say it is likely that prospective home buyers with weak or no credit history will find it
more difficult to secure mortgages if the bill becomes law. Prosecutors
could charge mortgage sellers who lie or intentionally leave out information even if the buyers don't lose money. The bill moves to the House of Representatives for a final vote.
Subprime Issues Impact Market Psychology - Problems in the US housing market are mostly contained within the subprime mortgage sector, according to mortgage financer Freddie Mac. Rising default rates in the subprime sector are confined to a few geographic regions, a company vice president says. The biggest threat, according to Freddie Mac, is the fear that problems will spread to the larger real estate and other financial markets.
New Home Sales Continue Falling - New US home sales fell 21.1 percent in
the first five months of 2007 compared to the same period in 2006.
Residential real estate brokers are negatively impacted by declining home sales. Sales declined 30.9 percent in the West, 21.4 percent in the Midwest, 21.1 percent in the Northeast, and 20.6 percent in the South.

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